Once again the Sportsmen’s Alliance has taken a leadership role within the outdoors industry. As lunch sponsors of the National Shooting Sports Foundation Executive Management Seminar at the 2017 Shooting Hunting and Outdoor Trade Show, the Sportsmen’s Alliance is helping bring industry-wide educational forums to life.
Taking place Monday, Jan. 16, the day before the show opens, the powerful Executive Management Seminar will cover the hottest management techniques and business practices taking place today, and attendees will hear from leading authorities on topics such as Voice of the Customer, multiple-generation management and segment-specific marketing techniques that will allow you to better hone your business action plans.
This seminar is open to NSSF Members and non-members. Registration fee is $175 for Members, $275 for non-members. Register by clicking here.
Presentations include:
- Voice of the Customer: The Most Misunderstood Term in All of Marketing Gerry Katz, Vice Chairman of Applied Marketing Science
- Managing Multiple Generations to Get the Most out of Your Staff Dan Coates, President of YPulse
- Keys to Peak Performance Bill Adams, Faculty Lead at the Center For Creative Leadership
- Make Some Noise: Open the Throttle and Dominate Your Marketplace Ken Schmidt, former communications executive at Harley-Davidson